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  • Matuse Matuse My preferred brand of wetsuit is Matuse, their attention to detail and quality surpasses all the other brands. I am a huge fan of the brand and in my home we only surf with Matuse suits. I am super happy and excited to see the women's line of spring suits, rashguards and vests. These new models bring function and style to a new level. Some of these models were design by Alexandra Cassiniti, who owns a great line of clothing and accessories. I bought one of her spring suit a couple of years ago since Matuse didn't have one back then. I am happy to see that my two favorite surf brands are getting together to create the most functional and feminine wetsuits in the industry. To view the entire collection, click here....
  • Seea Seea This summer has been amazing and surfing has been super fun, I can't complain. The water has been perfectly warm most of the time and the waves the perfect size for me. I am a fan of spring suits and lately more and more companies are launching more feminine and sexier spring suits for women. I came across Seea while looking at women's wet suits online and I am really into them. I love the color blocking and the cut of these suits. These suits will stand out on the lineup at the beach and give you extra girl power on the waves. I am undecided but I am pretty sure one of these will be in my closet this fall. For more styles of  Seea click here.
  • TMRDNL by Tamar Daniel TMRDNL by Tamar Daniel TMRDNL is the name of the label, Tamar Daniel is the designer and founder of this beautiful fashion label. What made me fall head over heels for this collection is the use of beautiful, flowy, lightweight fabrics which offer a very stylish look and makes it the perfect collection for travelling. These beautiful pieces pack in a suitcase really well, with no wrinkles and less space and best of all we will look our best the entire time we are away. This company is making me rethink the way I pack for my next trip. If you want to see more of what TMRDNL has in her collection, click here.
  • BHLDN BHLDN http://www.bhldn.com/
  • Rag And Bone Women’s line Rag And Bone Women’s line Rag and Bone is synonymous with american design and stylish looks. This Fall/Winter season they have the most coveted jackets, denim and boots which you can see on the first picture. Also for Spring 2012 they are introducing a beautiful navy blue and kelly green to their color palette. On the second picture you can see my favorite looks for Spring 12, they are nautical, preppy and super classic. You can't go wrong with stripes and these colors go great together. For more Rag and Bone click here.
  • A.P.C Fall Collection A.P.C Fall Collection A.P.C is the perfect example of classic style and timeless styling. A.P.C is a french label that designs men's and women's clothing, footwear and accessories. Their Fall 2011 line caught my eye today because of their beautiful and unexpected bright colors, the website is now organized by color which I think makes for a much better and more fun way to experience the full line. This is just a small snapshot of their line and if you want to see more click here. I should also let you know they are having a huge sale right now so check them out if you are looking for a new classic piece for your wardrobe.
  • All Saints Store in New York City All Saints Store in New York City I had these images from my trip to New York city last September and all the great memories from this store came back. I walked into the All Saints store in the Meat Packing District and instead of feeling like I was walking into a typical shop, it was more like a contemporary industrial installation exhibit. The space was the perfect combination of inspiration and history. All Saints has an impressive line of women's and men's clothing made with a an eye for style and high end details with an edge. If you are a fan of All Saints, they are having  a great SALE right now, visit All Saints here.
  • Bu and the Duck Kid’s Shop. Tribeca, NYC Bu and the Duck Kid’s Shop. Tribeca, NYC Walking around Tribeca in New York, I found this beautiful, vintage inspired children shop called Bu and The Duck. Bu and The Duck has been designing their own label of classic kids wear for 14 years. The shop is well stocked with boys and girls clothing, shoes and accessories. You can feel right at home when you step in this store and that was my favorite thing about this shop. Their line is known for their beautiful and high quality fabrics and their stylish and classic looks. These are great pieces that last multiple generations. This shop is  located at 106 Franklin Street.
  • Task in Williamsburg. Brooklyn, NY Task in Williamsburg. Brooklyn, NY Task is a fairly new shop located on North 3rd street between Berry St. and Wythe ave. in Williamsburg. This shop wins "The Most Welcoming Shop" award in Williamsburg from Putucos. The selection of homegoods, jewelry and clothing is elegant and contemporary. Shopping for a gift for mother's days or x-mas doesn't have to be so intimidating anymore, Task has the exactly what you need when if comes to gift shopping. I highly recommend everyone to stop by Task and I'm sure you are going to find something you want for yourself or a loved one. Finally, for all the out of town readers you can shop online!
  • ID New York. Williamsburg, NY ID New York. Williamsburg, NY ID New York was my second stop in Williamsburg and this store was a new addition to Bedford Avenue since my last visit to the area. ID New York is a men's contemporary boutique that dresses the classic and stylish men of Brooklyn. They carry a great range of denim, footwear, shirts, bags and accessories. This shop is complete with everything you need to look the part in the city. I love their offering of ties and bow ties from General Knot & Co. The store is filled with great little details and if you are in the area you have stop here to take a peak, this will also be a fantastic place to get a gift for the man in your life. ID New York is located on Bedford Avenue between N 4th and N5th street.
  • Bows + Arrows Bows + Arrows Although I have been gone from my blog for a week I was not short of things to write about. I had the pleasure of going to Portland for a few days and I came back re-energized and ready to tell you about some things that have been in my mind. This specific post is inspired by the wonderful character of the city of Portland. I love the effortless stylish fashion of Portland and Bows and Arrows is the perfect place to find this type of clothing. I am really liking these beautiful button up shirts from FWK and Chimala. The Chimala distressed work shirt is made in Japan and is all 100% Japanese washed and distressed denim. The FWK shirts are made in the USA with 100% cotton. The Steven Alan is also made in the USA and it's the perfect mix of feminine and comfortable. All of these beautiful clothing is available at Bows and Arrows....
  • Bleulab Reversible Jeans Bleulab Reversible Jeans Just two days ago I came across Bleulab, a brand that makes a line of denim with a two-way jean fabric that will take you from day to night with a fully reversible look, YES... I said reversible jeans! now this is what I call innovation. Carl Jones the creator of the reversible denim collection perfected the combination of fashion and function and offers the option of getting two completely different looks for the price of one. The colors and washes look amazing and they fabric has some stretch so it hugs the body just the right way. I am in love with the idea of reversible jeans and I am going to check them out next time I visit the denim shop in American Rag. Click here to see the full Fall 2011 and upcoming Spring 2012 line, I MUST try them out.
  • Heidi Merrick Fall 2011 Heidi Merrick Fall 2011 I revisited Heidi Merrick's work and I was super excited to see her Fall 2011 collection. This line is filled with stylish details and confidence, I am really liking the dark tones and glossy leather finish on the jackets, dresses and pants. Heidi Merrick has evolved into such a  edgy and sophisticated brand while keeping it fun. I like how Fall 2011 shaped up and I am excited to try on these piece out sometime soon. To check out her entire collection and previous work click here.
  • Apolis Global Menswear Apolis Global Menswear There is nothing that can top a well dressed classy man. These items are my favorite ones from Apolis, they produce a well rounded collection of men's clothing and accessories made for the effortless looking man on the streets of Southern California, Florida or New York, this is a style with no boundaries. Their entire range is co-created with manufacturers and directly allows the market to determine the future of each item . The line includes tees, scarves, bags, footwear, swimwear denim and more. For more product from Apolis click here.
  • Get it Wetsi Get it Wetsi Living in beautiful southern California lets me try out all those watersports that I didn't try in Rochester, Boston and NYC. As soon as I moved here three years ago I grabbed a surf board and started to learn on my own. I LOVE surfing but if it wasn't for the putting on and taking off the wetsuit process being so hard and draining I would do it every day, why is it so hard to deal with the wetsuit? Lucky for me and you ladies! I found Wetsi, which solves exactly that problem, this is a line of water sports gear that is functional, comfortable and easy to put on and off. The line includes capri pants, tops, shorts and jackets and everything is made in the USA. Their pants and jacket are in my list for the summer, I can't wait to wear these in the water. The line is made to make you look stylish but ready for a surf session without feeling constricted. Check out Wetsi online for more information.
  • Zoe Shop Zoe Shop I am celebrating it's finally Friday! wow, what a crazy week this was. There were cloudy days, beautiful sunny beach weather and lots of work squeezed into what seemed a fast week. I want to start this weekend with a few items that I have been eyeing for the past few days at the Zoe shop online, yes I actually had time for some aspirational shopping too. I like the new interpretation of the traditional leather jacket from Helmut Lang, it is elegant and super clean. The Proenza Schouler bag on the right is one of my favorite totes this season, the leather has a distressed look and the leather trims go perfect together. The draped dress on the bottom left is from Alexander Wang and the mens leather shoes are from Rag and Bone. For more designer treasures click here.  
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